Dec. 29, 2019
With hundreds of thousands of Ripples designs printed in 80 countries, we collected a massive set of global drink data in 2019 to inform our bev-top content strategy for 2020 with predictions of trending themes. This visual report offers a taste of the most important content trends we expect to see served on top of drinks this coming year, including: beer culture, seasonality, floral inspiration, next-gen personalization in the hospitality sector, gender politics, art icon remakes, and the most viral theme of them all: cats and dogs.
Knowing which types of bev-top themes are most appealing on a broad scale can help you narrow down the selection for your own business to serve the images and texts that will have the most impact with your customers.
You can also use these findings to decide which designs to feature in your Ripples collateral such as menus, table tents, posters, or the Ripples mobile app. Because once you’ve wowed their socks off with the initial surprise and delight of a dressed-up drink, there’s no better way to engage your audience than by letting them co-create their drinking experience and choose their own designs.
Ready to start crafting your own potent mix of drink content in the year ahead? Check out this report for inspiration and insights starting with the top 15 designs that were printed globally in 2019!