Stephanie • February 24, 2021
When we think of coffee art painting, different concepts come to mind. In one, the painting is created on top of a coffee cup as a form of latte art (if you’re not sure what that means, you need a new barista and to check out our article: How to Master Coffee Art). Another coffee
Stephanie • January 15, 2021
In the age of self-expression, we don’t want the same product that everyone else is getting. We want brands to acknowledge the unique snowflake in each and every one of us and offer something special. Perhaps that’s why research finds that people are willing to pay 20% more for personalized products. So, how can F&B
Stephanie • December 24, 2020
If you’re an aspiring barista or just a coffee fan, getting creative with latte art is a must, and learning how to create it is the first obvious step. People love coffee art because it shows that you cared enough to give that extra attention. It’s a great way to show off your creative skills
stephanie9 • November 11, 2020
For brands worldwide, the holiday season isn’t just around the corner – it’s already here. From mega online sales to gift shopping, this festive period’s business influence is in full power and holiday branding is the focal point. If you’re looking for original solutions that will elevate your brand around this critical period, look no
Stephanie • November 8, 2020
Like many other authorities worldwide, during the COVID-19 pandemic, the Israeli government imposed guidelines and restrictions on businesses. These preventive measures included closing hotels across the country for several months numerous times during the outbreak. Needless to say, hotels suffered a significant loss due to these regulations and wanted to protest and influence the government’s
Stephanie • November 2, 2020
More than 85% of consumers will prefer to buy a product from a company that supports social and environmental issues and will stay loyal to such a brand. For brands looking to make the most out of bev-top media, it’s important to consider social good goals in addition to branding and marketing results that may
stephanie9 • October 16, 2020
Recent global events have changed countless aspects of consumers’ lives, including their spending habits. According to McKinsey, 75% of US consumers opted for new brands during the pandemic, and 1 in 4 consumers globally have done so. This shift is sudden but may not be fading, as we learn that nearly 90% plan to stick
Smell may be the dominant sense associated with good coffee, but visual cues are more important than ever for expressing the full story of what goes into making that latte. And there’s a lot to show – heritage, value chains, product innovation, sustainability, culture. “The growing demand for specialty coffee follows the growing consumer interest
While the world’s HORECA industries wait anxiously for signs of the ‘day after’ Covid-19, public return to these hospitality services will likely be gradual as we learn to adjust to social distancing. Tracking the pace of this process is critical. For many businesses, the difference between several weeks or months could mean staying afloat versus closing
Stephanie • March 25, 2020
The recent tidal wave of Covid-19 related memes underlines the power of positive content to help us cope collectively in times of crisis. As one popular illustrator notes, “Using art and humor right is one of the most comforting things in times like this… it normalizes the situation we’re in without really ignoring the concern.“
Stephanie • January 16, 2020
There’s a reason millennial opinion is so important. It’s not because millennials are the biggest living generation, and it’s not because they’ve got major spending power, although those are compelling reasons as well. It’s because millennials tend to like awesome things like the glocal food movement, craft breweries, and independently owned coffee shops, so to
Stephanie • December 1, 2019
There’s a new baby in the Ripples family and this one likes to get all the attention. Meet the new Ripples 100% natural Carrot Pod! It’s compatible with all Ripple Makers and prints in vibrant shades of red on coffee, beer, and cocktails to make your bev-top creations stand out like nothing else. Our
