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Rebecca Connors • June 21, 2026

The Biggest Shift Happening in Catering Right Now

Catering is no longer just about serving meals efficiently. Clients are increasingly evaluating caterers based on the overall experience, operational professionalism, flexibility, and memorability they bring to an event. Expectations around events are changing. Guests now expect experiences that feel interactive, personalized, visually engaging, and worth remembering.  As a result, modern catering businesses are being
Rebecca Connors • June 21, 2026

What Most Restaurants Get Wrong About Social Media Marketing

Many restaurants and bars approach social media as a content problem. They focus on posting more frequently, following trends, improving visuals, or increasing ad spend – assuming visibility alone will drive customer growth. But in hospitality, attention isn’t the real challenge – Memorability is. The restaurants and bars that perform best online are usually not
Rebecca Connors • June 21, 2026

Your social media isn’t helping you grow your business: now what?

According to Sprout Social, 68% of consumers say they follow brands on social media to stay informed about new products and services, but what actually drives engagement is content that feels authentic and relatable, not purely promotional.  Most coffee shops don’t struggle with social media because they’re not posting enough.They struggle because they’re posting the