Ripples Partners with Japanese Beer Brand Suntory
Ripples is excited to announce our partnership with the Japanese beverage company, Suntory Beer!
Starting in April, Suntory plans to introduce 700 Ripple Maker PM units at certified locations and factories throughout Japan, with continued rollout throughout the year. In addition to providing in-venue support to these key partners, Suntory Beer has also installed Ripple Maker PM units at its flagship store – the “God Foam Bar” in Tokyo.
The strategic collaboration, which is primed to drive sales for Suntory’s signature beer brand – The Premium Malt’s, also serves to solidify their innovative positioning among strong competitors in the local market.
Suntory certified beer venues or ‘Premium Super Master Stores’ include some of Japan’s most successful restaurants. These establishments have partnered closely with the iconic Japanese brand to achieve their certification status and to enjoy the benefits it confers. To that end, Suntory will be providing these venues and key accounts with Ripple Maker PM units to print Suntory-branded drink content alongside original Ripples content atop the beer’s exceptional foam.
“The Premium Malt’s is not only delicious, but it also boasts superior foam that the company has perfected, ultimately offering bars and restaurants an unexpected, yet perfect way to connect with consumers through their favorite beer,” said Yossi Meshulam, CEO of Ripples.
“With 700 Ripple Maker PMs setup throughout Japan, Suntory Beer’s key customers will be able to capitalize on the phenomena of beverage-top media to engage consumers with every Suntory drink poured and sell more of their beloved brew.”
To that we say: “kanpai”!