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Social Media Marketing Manager

NYC

Role Overview

We’re looking for a creative and strategic Social Media Marketing Manager to drive brand awareness and engagement for Ripples across digital channels. This role will be responsible for leveraging Ripples’s partnerships with iconic brands and engaging our customer base of business owners to inspire new business interest. Working closely with our acquisition team, the Social Media Marketing Manager will develop and execute an organic social strategy to build top-of-funnel interest among targeted business audiences.

Salary range: $65,000-$75,000

Responsibilities:

Develop a comprehensive social media strategy focused on building awareness for Ripples among business owners.
Come up with and execute collaborative initiatives with Ripples’s strategic partners to leverage their brand influence and massive reach.
Collaborate with Ripples’s existing customers across the US to create authentic, highly engaging content that resonates with target audiences.
Support the company’s senior leadership in building and managing their social media presence in alignment with the overall strategy.
Collaborate with the acquisition team to support lead generation and revenue goals, aligning social strategy with paid acquisition.
Monitor, analyze, and report on social media performance, providing insights to optimize content and engagement strategies.

Qualifications:

A “social media native” with a deep understanding of what drives engagement, brand affinity, and audience growth on platforms like Instagram, TikTok, and others.
Curious and proactive, staying up-to-date with social media trends, tools, and best practices to consistently bring fresh, innovative ideas to the team.
Proven track record of creating engaging content and executing successful organic social media strategies that deliver measurable results.
Thrives in a dynamic, fast-paced startup environment, with the ability to adapt quickly and work effectively with limited resources.
Self-motivated, creative, and independent, with strong project management skills to handle multiple priorities and deadlines.
Exceptional communicator with native English proficiency and the ability to convey ideas clearly and persuasively across various mediums.

JOIN OUR TEAM!

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