Stephanie • February 15, 2021
When the pandemic broke out in March 2020, we examined how global brand leaders were responding to Covid-19. Industry leaders stepped up – turning alcohol into hand sanitizers, lending their factories to public authorities, donating products and profits, and more. National alcohol associations offer valuable information Many businesses feel overwhelmed by the massive amount of
Stephanie • December 7, 2020
We don’t know which is harder to believe: The fact that it’s been a year since the previous edition of this post was published or everything that has happened since then. Typically, annual trend lists struggle to find new and exciting shifts to discuss, but the past 12 months were so different from everything we’ve
Stephanie • November 2, 2020
More than 85% of consumers will prefer to buy a product from a company that supports social and environmental issues and will stay loyal to such a brand. For brands looking to make the most out of bev-top media, it’s important to consider social good goals in addition to branding and marketing results that may
Stephanie • September 30, 2020
Restaurants & bars, cafes, and hotels worldwide are spreading smiles with this cute little panda bear. The design has been shared 113% more times than the next most popular design this month. See for yourself – go to F&B Sentiments. Our Takeaway With what’s going on with… gestures broadly at everything… we could all benefit from
